Gignal

We have decided to take our own medicine and share what it’s like to build a startup – complete with all the thrills, pain and concept chaos that rule at Gignal.

Since this is our first journal entry, allow me to introduce my life and business partner - Jacob. Gignal is Jacob’s brainchild and he is also the lead developer.

Yours truly, Natasha, takes care of most of the front end business tasks. My greatest challenge right now is to proof the concept by selling it. Learning from that process will help us improve our service and get closer to the right business model. It ain’t easy!

Back at the start of the recession in 2008, we decided to move to the very northernmost tip of Denmark, called Skagen. We isolated ourselves to focus on the two most important things in our lives - our children and our work.

We’re that rare combination, two startup psychos who got married. This means there’s no one to take us out of our entrepreneurial insanity to do stuff like relax on holidays, watch TV, talk about non-business stuff, or whatever it is “normal couples” do – assuming they actually exist.

This journal will take you on board our journey - from bootstrapping a startup to building a global business.

Here we go!